EQUALICE ACADEMY

Insert legal texts in Amazon Seller Central

As an Amazon seller, you must integrate your legal texts properly on Amazon, otherwise you could face warnings for violating distance selling regulations. From terms and conditions to the privacy policy – in this article we show you how to integrate the texts correctly.

Which legal texts are required on Amazon?

The most important Amazon legal texts are usually::

  • Imprint
  • Cancellation policy incl. Sample withdrawal form
  • Amazon AGB
  • Privacy policy

Where can I get my Amazon legal texts?

We have been buying our warning-proof legal texts from Händlerbund for years. If you pay monthly, you can get your legal texts for less than €15 and are protected in the event of a warning.

Alternatively, you can purchase your legal texts online from various providers; we advise against copying legal texts from other providers.

Where do I add the Amazon legal texts to my Seller Central?

In Seller Central Via gear ⇒ “Your information and guidelines”

Where can Amazon legal texts be uploaded to Amazon Seller Central?

The target page looks something like this:

Your information and guidelines landing page

Add imprint

Click on “Imprint & seller info” in the menu

Imprint & information about the seller

Insert the imprint, check all the boxes and save.

Imprint & enter information about the seller

Insert cancellation policy and shipping conditions

Analogous to inserting the imprint, call up the pages Cancellation policy and Shipping conditions and add the legal texts.

Tip: If you use Amazon’s FBA service, the withdrawal policy provided by Amazon is automatically displayed. If you also include your own withdrawal policy, this can lead to problems. Customers could then possibly be shown both withdrawal notices, which could lead to potential warnings. Therefore, only use your own withdrawal policy if you use the “Shipping by seller” option.

Add AGB

The terms and conditions are usually added under the “Custom help pages” tab.

Customized help pages

Here you can add as many pages as you like, name them and save them. Due to their length, the GTCs are usually divided into different pages. In practice, the term “General Terms and Conditions with Customer Information” is used as the page name for the GTCs.

Inserting user-defined help pages

Wo can I see my Amazon legal texts?

After you have uploaded and saved your legal texts, they will be checked. If no violations are detected by Amazon, the legal texts will now be displayed on your seller profile.

You can find these, for example, if you call up your products and click on your seller name from there.

Where do I see my Amazon legal texts

Do you have any questions? Please contact us by e-mail or find out
here how we as an Amazon agency can simplify your everyday life as a seller!